Gerhard Bothma
Head of Ideation
I’m an innovation strategist and health economist with 20+ years shaping how healthcare innovation delivers real-world value. After leading global health economics and governmental affairs at a major medical device company, I shifted my focus to helping others innovate - from coaching frontline nurses to helping incubators identify and implement the value of digital health technologies.
Now, as Ideation Lead at Daya, I channel my passion for human-centric innovation into advancing the next generation of FemTech ventures. With a background spanning biochemistry, health economics, and digital management, I bring scientific rigor and creative foresight to every project. I’ve lived and worked on four continents — experience that fuels my belief that great innovation starts with empathy, curiosity, and collaboration.

